Brief outline:
Rebrand multiple care homes within the Arvida group, modernising all assets and bringing a fresh burst of life to the care home identities and their collateral.
Retain some familiarity from the previous brand elements, helping the elderly identify likeness between the old and new.
Unify all existing and new care homes under the Arvida group identity.
Create fresh new print collateral for the Arvida group and all of its care home properties (multiple care homes, each with their own sub brand identity.)
Design & create a new look website that will showcase the new branding and highlight the positive key message from the Arvida brand.
Art Direction • Brand Identity Development • Rebranding • Concept/Proposal Creation • Print Design • Brochure Design • Copywriting • Responsive Web Design • Photo Editing • Vehicle Livery